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Apple launches low-cost iPhone 16e, taking AI features to lower price points
Apple launched its latest low-cost model, dubbed the iPhone 16e, as it looks to grab a bigger share of the mid-range smartphone market.
Apple launched its latest low-cost model, dubbed the iPhone 16e, as it looks to grab a bigger share of the mid-range smartphone market.
Apple shares rose 2% after a rosy forecast fueled hopes of an iPhone sales rebound, even as tough competition and a lack of AI features weigh on demand in key market China.
Apple is expected to report its biggest quarterly revenue jump in two years, with iPhone demand faring better than recent years toward the end of the company’s annual release cycle
Apple launched its new generation of the iPad mini packed with AI features including writing tools and an improved Siri assistant.